forteretail.com

Tasks

Make the site mobile device friendly.
Avoid using deprecated HTML tags.

SEO

URL

Domain : www.forteretail.com/

Character length : 20

Title

Forte Retail

Description

Forte Retail website

Keywords (meta keywords)

Forte, Retail, optimize, manage, retailer, promo, promotion, offer, campaign, SaaS, software

Error! Using “meta keywords” is meaningless in a while.

Open Graph Protocol

Error! The website does not use the OG (Open Graph) protocol.

Dublin Core

Dublin Core is not used

Underscores in the URLs

Good! No underscore (_) found in the URLs.

Search engine friendly URLs

Good! The website uses SEO friendly URLs.

Checking the robots.txt file

The robots.txt file is missing!

Social

Social Engagement

Linkedin2

Facebook Share0

Facebook Comments0

Content

Doctype

HTML 5

Encoding

Perfect! The character encoding is set: UTF-8.

Language

Error! No language localization is found.

Title

Forte Retail

Character length : 12

Good! The title’s length is between 10 and 70 characters.

Text / HTML ratio

Ratio : 17%

Acceptable! The text / code ratio is between 15 and 25 percent.

Headings

H1	H2	H3	H4	H5	H6
0	5	6	15	0	0

Heading structure in the source code

<H2> Our product
<H3> Campaign and promotion management software for retailers
<H4> Analyze campaign performance
<H4> Innovate new promotional offers
<H4> Manage promotion process
<H2> Technology
<H3> Employ state-of-the art technologies and methods to optimize your promotions
<H4> Big data analytics
<H4> Machine learning engine
<H4> Easy-to-use SaaS
<H2> Impact
<H3> Focus on the essential, and improve your bottom-line
<H4> 10x return on investment
<H4> < 1 quarter payback time
<H4> Zero risk
<H2> Team
<H3> We combine world-leading promotion management experience with cutting-edge data science and software development skills
<H4> Juha Nuutinen
<H4> Dr. Mikko Ervasti
<H4> Teppo Luukkonen
<H4> Jonas Stjernberg
<H4> Olli-Pekka Mattila
<H4> Petteri Räty
<H2> Contact us
<H3> We are delighted to answer any questions about our products and services.You can reach us directly at
<H3> or you can leave a message

Word cloud

impact6
promotion6
management4
expert3
saas3
promotional3
co-founder3
process3
advisor3
performance3
software3
data3
optimize2
product2
technology2
margin2
business2
science2
based2
payback2
retail2
all2
development2
recommendations2
message2
team2
campaigns2
deliver2
machine2
expertise2
campaign2
promo2
promotions2
learning2
modelling2

Keyword matrix

word	title	descriptions	heading
impact
promotion
management
expert
saas
promotional

404 Page

The website has a 404 error page.

Flash content

Good! The website does not have any flash contents.

Frame

Good! The website does not use iFrame solutions.

Images

We found 18 images on this web page.

Alternate attributes for the following 17 images are missing. Search engines use "alt" tags to understand image content efficiently. We strongly recommend fixing this issue.

Technologies

Mobile optimization

Error! This website is not optimized for mobile devices... It is optimized for devices which have at least 1024px wide display!

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Redirection (www / not www)

Good! The web address is accessible only in one version. The version without www is redirected to the version with www.

Deprecated HTML elements

Good! No deprecated HTML tags are detected.

Printability

Suggestion! Unfortunately, no printer-friendly CSS found.

Meta Tag (viewport tag, mobile devices)

Error! The meta tag named viewport is missing.

Speed test

Server response time

The server response time is fast enough.

Loading time

1,364 ms

Table layout

Good! No nested tables found.

Number of HTTP resources

Number of source domains

Render blocking resources

The elements below are blocking the “above the fold” rendering.
List of render blocking javascript files

http://www.google.com/adsense/domains/caf.js
http://ak2.imgaft.com/script/jquery-1.3.1.min.js

List of render blocking css files

https://www.godaddy.com/.. /uxcore2.min.css

Speed test – Javascript

Javascript

Good! Just a few javascript files are detected on the website.

http://www.forteretail.com/js/jquery.easing.min.js
http://www.forteretail.com/js/jqBootstrapValidation.js
http://www.forteretail.com/js/contact_me.js
http://www.forteretail.com/js/forte.js

File size of all javascript files combined

675.78KB

Javascript minifying

Great! The Javascript files are minified.

Speed test – CSS

CSS

Good! Just a few CSS files are used on this website.

http://www.forteretail.com/css/forte.css

File size of all css files combined

143.40KB

CSS minifying

Great! The CSS elements are minified.

Speed test – Compression

Uncompressed size of the of the HTML

22.23KB

Gzip compression

Your site uses compression.

Speed test – Browser cache

Number of static resources (image, JS, CSS)

Browser cache

The browser cache is not set correctly for all elements.

URL	Duration
http://www.google.com/adsense/domains/caf.js	60 minutes

Speed test – Images

File size of all images combined

8.59KB

Image optimisation

All images are optimized.

Links

We found a total of 12 different links.
Internal links: 7
External links: 5

External links:

Link text (anchor)	Link strength
https://fi.linkedin.com/in/juha-nuutinen-88635017
https://www.linkedin.com/in/mikko-ervasti-b0bb05114
https://www.linkedin.com/in/teppoluukkonen
https://www.linkedin.com/in/jonas-stjernberg-496624
https://www.linkedin.com/in/olli-pekka-mattila-149bb028

Internal links:

Link text (anchor)	Link strength
http://www.forteretail.com/#page-top
Our product
Technology
Impact
Team
Contact
Tell Me More

Website security

54.217.237.33

External hidden links

Good! No hidden external links found

Looking for eval()

Good! No eval(bas64_decode()) scripts are found

Checking for XSS vulnerability

No XSS vulnerability found

Email encryption

Good! We have not found any unencrypted email addresses.

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Icons

Favicon

Error! No favicon is found. Using favicon helps to build a better brand quicker.

Typos

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SEO report of forteretail.com